Why I Switched to Cruelty Free

If you know me personally, or have seen some of my YouTube videos, you probably know how passionate I am when it comes to animals.

I have never liked the idea of animals being used for human needs, especially when they suffer as a result of it. When I made the decision to completely cut out animal products from my diet, I also made a conscious effort to only buy Cruelty-Free and Vegan beauty products.

This has honestly been one of the best lifestyle changes I have made, and I have never looked back.

Disclaimer: I am in no way trying to push my belief onto others. If you have chosen to read this, you will have seen the title, so do not come onto this post and leave negative and hateful comments. I am simply saying why I personally switched to Cruelty-Free.


It may shock many people to know that cosmetic brands such as Avon, Benefit, Make Up For Ever, L’Oreal, and M.A.C, all test their products on animals such as rabbits, mice, rats, and guinea pigs.

These animals are forced to swallow and inhale larger quantities of product, and have other products rubbed into their eyes and skin, causing blindness, pain, suffering and even death. It is estimated that 100,000-200,000 animals die every year for such testing. Warning: Graphic Images.

Rabbit_test49652956057_370

This testing isn’t just cruel as it is using animals for the sake of human gain, but is also unnecessary and unreliable in the first place. Animals in cosmetic labs react differently to chemicals than humans do, a chemical test could send a rabbit blind yet still make it to the markets for human consumption.


 Once I decided to make the switch to Cruelty-Free, I found out that most of the cosmetics, skin care, and hair products I owned, and that were available locally, all supported cruelty.

It is one thing to print Cruelty-Free on a site or packaging, and another to actually be so. And this is where many fall into trouble buying CF.

Companies can claim to be CF because they themselves do not actually test, it can be the supplier of the ingredients of a third-party such as in China, where it is law to test on animals before selling products.

When it comes to buying CF, research is key. There are many lists online which list which companies to avoid and which are good. Including Logical Harmony, VeganMakeup on Tumblr, Peta, LeapingBunny, CrueltyFreeKitty, and many more. The first three are probably my favourites.

You can also email the companies yourself, as well as read their policy if available (this can often be found in FAQ on websites). There are some amazing brands that are CF, such as Jeffree Star, Anastasia Beverly Hills, E.L.F, ColourPop, and my personal favourite; Too Faced.

There is also a third group of companies worth mentioning for those thinking of switching to CF. These companies are CF, such as NYX, Urban Decay, NARS, The Body Shop, and Kat Von D Beauty, however, they are owned by larger companies that do test. They’re called Parent Companies. It is up to the individual whether they buy from these companies or not. Personally, I support Kat Von D because of the stance she takes about testing and veganism, but am a bit weary when it comes to Urban Decay because L’Oreal is very big on testing.


Buying CF has been one of the easiest changes I have made. Though it may only be small step in working towards animal rights, it is one person closer to stopping unnecessary testing.

Love, Chelsea xx

12936507_456622334548903_3557071833604416695_nartwork by Alba Paris 


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